Plushland Mocha Heart Bear

Toytooth

Brown fur color matches closely, Plush texture is consistent, specifically the shaggy/curly appearance, Red heart is on the chest, matching placement, White text 'HUG ME' on the heart is an exact match for the visible text in the frame, Sitting posture is identical, Dark eyes and brown nose match, Light brown snout matches

Way to Celebrate 14" Sweetheart Brown Teddy Bear Plush Toy

Walmart

Brown plush teddy bear, Holding a red plush heart, Similar overall size and sitting posture, Similar fur texture and facial features

12" Dark Brown Teddy Bear With Red Heart Holiday Gift Soft Plush Toy

eBay - gencase

Dark brown plush material, Light-colored snout, Similar overall proportions and facial features, Red heart, Plausible size (12 inches)